Workshop

Why use this technique?

Workshop is a facilitated meeting with a set of clear objectives. During a workshop a group of people engage in intensive discussion and activity in order to reach the agreed objectives.

How to use it?

Step 1: Preparation. The workshop requires preparation during which the following should be agreed:

  • Goal of the workshop, what do we want to achieve with it?
  • Based on the goal we want to achieve we pick up the invitees and choose location.
  • Agenda, what will be the main topic of the workshop, what techniques we want to use (brainsorming, card sorting, etc) and what visual aids we will use.

Step 2. Execution

Step 3. Follow up

Advantages and disadvantages

Advantages:

  • Workshops tend to encourage cooperation and consensus among participants. In a group setting, everyone gets a say and everyone has the opportunity to hear others point of view.
  • Workshops encourage creativity and innovation. Participants can build on each other’s ideas. Existing or new ideas can be combined in new ways.
  • Issues are easier to resolve when all interested parties are present.
  • Workshops provide built-in ownership of results.
  • Increased learning because participants learn from each other and practice their skills.

Disadvantages:

  • Workshops require a greater time commitment from each participant.
  • It is challenging to get all the participants in one room.
  • Workshops are costly, participants have to travel, free their time.
  • The group setting of a workshop may intimidate some participants. As a result, some participants may be afraid to speak up and voice an opinion. Good facilitation is a key.

Alternatively

Further reading

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